100 Crore Club is an unofficial designation by the Indian film trade and the media, related to Indian language films that have net INR100 crore (1 billion Indian rupees) or more in India after deducting the entertainment tax. By 2012, the INR100 crore (US$15 million) box office target had become "a new benchmark for a film to be declared a hit", and those affiliated with the 100 Crore Club were considered part of the "elite strata" within the Bollywood film community. It was succeeded by the 1000 Crore Club in 2017.
Video 100 Crore Club
History
The first Indian film to cross INR100 crore worldwide was the 1975 Bollywood film, Sholay directed by Ramesh Sippy, and produced by his father G. P. Sippy.It broke records for continuous showings in many theatres across India, and ran for more than five years at Mumbai's Minerva theatre. By some accounts, Sholay was the highest-grossing Indian film of all time, adjusted for inflation. .The first Indian film to gross over INR100 crore domestically in India was the Madhuri Dixit and Salman Khan starrer Hum Aapke Hain Kaun (1994). The 100 Crore Club emerged more than a decade later, when the Aamir Khan starrer Ghajini (2008) became the first Indian film to net over INR100 crore domestically in asia, soon after which the term "100 Crore Club" was coined. The later Aamir Khan films 3 Idiots (2009), Dhoom 3 (2013), PK (2014) and Dangal (2016) expanded the club to 200, 300, 400, 500crore club, 600 and 700 crore. Overseas, the first Indian film to gross INR100 crore in international markets was the Shah Rukh Khan and Kajol starrer My Name is Khan (2010), followed by 3 Idiots in 2011.
When adjusted for inflation, the first Indian film to gross an adjusted INR100 crore was the 1940 film Zindagi, directed by P.C. Barua and written by Javed Hussain. The first Indian film to gross an adjusted INR100 crore overseas was the 1951 film Awaara, directed by Raj Kapoor, written by Khwaja Ahmad Abbas, and starring Raj Kapoor and Nargis, becoming a blockbuster in the Soviet Union.
In their annual awards for the year 2012, Zee Cine Awards added a category "The Power Club Box Office" to recognise directors whose films had reached the 100 crore mark. The 100Crore Club designation has replaced previous Bollywood indications of success which had included great music, the "Silver Jubilee" or the "Diamond Jubilee" (films that ran for 75 weeks in theatres). The concentration on reaching the club has been criticised, with actor and producer Arshad Warsi stating, "I find this whole Rs. 100 crore club very stupid. How can every film releasing lately do a business of Rs. 100 crores all of a sudden? Instead of this, we need to concentrate on making good films."
The Hindustan Times claims that their magazine Brunch coined the term. Initially the term applied only to the lead male actor. Komal Nahta stated that "excluding women from the group is characteristic of an industry which exercises gender discrimination more than other industries." By 2013, the usage had expanded to variously include the film itself, the director, and the lead female actor.
The 100 crore domestic box office became possible in part because of a steady rise in the ticket price, a tripling in the number of theaters and an increase in the number of prints of a film being released. However, DNA reported that "Filmmakers and distributors too are known to leave no stone unturned in their attempt to cross over to the right side" of the 100 crore mark." The Times of India cancelled its "Box Office" column in November 2013 because "The stakes of filmmakers have increased so much that they are willing to go any distance to manipulate and jack up their numbers to beat each other's records." and the Times felt they were no longer able to provide accurate enough figures because "Films that have not reached the '100 crore mark but are close will insist that they have reached the `100 crore figure as they can't resist being in the '100 crore club.'"
Shahid Kapoor called the designation a "fad" which was leading to "massy films which are very basic in their understanding and high on entertainment. But if we run only to achieve those figures then we will restrict ourselves as actors" On the other hand, Dibakar Banerjee, while agreeing with Kapoor about the impact on content stated, "I hope the club stays and grows to many more crores. Films as they do more business boost the confidence of audience and investors alike and everybody benefits." Priyanka Chopra said that being part of films in the 100 Crore Club allowed her to also do less commercial "women oriented films", and lamented that as of December 2013 no woman oriented films had achieved the 100 Crore Club designation.
Beyond Bollywood, the first South Indian film to gross over INR100 crore worldwide was 2007 Rajinikanth starring Tamil film Sivaji. The first Telugu film to enter the "100 Crore club" was 2009 film by S.S Rajamouli, Magadheera. In May 2016, Sairat become the first Marathi film to gross over INR100 crore (US$15 million) worldwide. In 2016, Pulimurugan became the first Malayalam film to enter the club.
Variations of the "Bollywood 100 Crore Club" came into use, such as the "Bollywood 400 Crore Club" when the Shah Rukh Khan film Chennai Express reported box office receipts of 400 crore in 2013, and the "Tollywood 600 Crore Club", which relates to Telugu films that have earned over INR650 crore (US$97 million) in 2015 film Baahubali: The Beginning. They were eventually succeeded by the 1000 Crore Club, when Baahubali 2: The Conclusion and Dangal grossed over INR1,000 crore (US$150 million) in 2017.
Maps 100 Crore Club
Milestones
- See 1000 Crore Club for milestones beyond INR1,000 crore.
Worldwide
Domestic
Overseas
See also
- 1000 Crore Club
- Khans of Bollywood
- List of highest-grossing Indian films
- List of highest-grossing films in India
- List of highest-grossing Indian films in overseas markets
- List of highest-grossing films in China
- List of Soviet films of the year by ticket sales
- List of most expensive Indian films
Notes
References
Source of the article : Wikipedia
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